The YouTube personality with the most subscribers isn’t Justin Bieber (8 million) or Rihanna (12.5 million). That honor goes to a 24-year-old Swede named Felix Kjellberg, better known by his YouTube handle, PewDiePie.
PewDiePie doesn’t sing or dance, no. PewDiePie has made his name—and a fortune—posting videos of himself playing video games. In one November video, for instance, he plays the Xbox Indie game “Techno Kitten Adventure,” helping a feline avatar navigate dangerous terrain filled with unicorns and narwhals, and shrieking in frustration each time his cat crashes into an obstacle.
via This Guy Makes Millions Playing Video Games on YouTube – The Atlantic.