Almost 30 years ago, the organisational theorist Karl Weick made an observation that campaigners on everything from global warming to homelessness have been ignoring ever since. Sometimes, he pointed out, convincing the world that you’re fighting a Very Serious Problem actually makes it harder to solve. In a paper entitled Small Wins: Redefining The Scale Of Social Problems, Weick argued that perceiving challenges as huge made people seize up – disabling “the very resources of thought and action needed to change them”. The history of gay rights, feminism and environmentalism, he claimed, showed that pursuing little victories was the better plan. They delivered quick motivation boosts, triggering a snowball effect. Want to change the world? First, stop trying to change the world.
via This column will change your life: small victories | Oliver Burkeman | Life and style | The Guardian.
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