Best Read::Rough Type: Nicholas Carr's Blog: More present than the present

Jean Baudrillard lecturing at European Graduat...
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Read the whole thing, this is but half of it (but of course the good parts here)

Take the following passage from a series of lectures he gave, in California, in May of 1999 (collected in the book The Vital Illusion), in which he limns our era:

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Ecstasy of the social: the masses. More social than the social.
Ecstasy of information: simulation. Truer than true.
Ecstasy of time: real time, instantaneity. More present than the present.
Ecstasy of the real: the hyperreal. More real than the real.
Ecstasy of sex: porn. More sexual than sex …
Thus, freedom has been obliterated, liquidated by liberation; truth has been supplanted by verification; the community has been liquidated and absorbed by communication … Everywhere we see a paradoxical logic: the idea is destroyed by its own realization, by its own excess. And in this way history itself comes to an end, finds itself obliterated by the instantaneity and omnipresence of the event.


If a clearer depiction of realtime exists, I have not come upon it in my inchworm meanderings.
The fact that Baudrillard could so clearly describe the twitterification phenomenon ten years before it became a phenomenon reveals that the phrase “new media,” when used to describe the exchange of digital messages over the Internet, is a coinage of the fabulist. What we see today is not discontinuity but continuity. Mass media reaches its natural end-state when we broadcast our lives rather than live them. <Emphasis Mine>
via Rough Type: Nicholas Carr’s Blog: More present than the present.

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