If you’re not proud of where you work, go work somewhere else. You don’t get the benefit of the brand when it’s hot without accepting the blame of the brand when it’s wrong.
I couldn’t agree more. People are just so fucking annoyed with two bit, multi faced interactions that it is personally dragging to interact with people. I remember this scene from “The Office” probably season4. Where Kelly kapoor and Darryl from the warehouse fights and kelly says. “I don’t understand him who says exactly what he means!” can’t help but feel this when talking to people I interact with hesistantly. What I mean is I tend to hang with simple people , people like darryl. Call shit on me when I am shitting them, tear me a new one when I am getting too arrogant and all in all telling me when; Incidentally If i had only listened to them a couple of weeks ago, I probably would not be depressed and extremely fragile right now. I am like a tinderbox ready to explode any second. Well to sum up, try to minimize the fog, speak simply and clearly, tell it to me straight and we will get along fine! In some ways I don’t like erecting walls that separate , but this is very important to me. Enough of the lies, enough of the deception tell it straight!
Which means that even if you have a really good reason, no, you can’t call me on the phone. Which means that even if it’s really important, no, I’m not going to read the instructions. Which means that god forbid you try to email me something I didn’t ask for… you’re trashed. It’s so fashionable to be skeptical now that no one believes you if you attempt to do something for the right reasons.
Selfish short-sighted marketers ruined it for all of us. The only way out, I think, is for a few marketers to so overwhelm the market with long-term, generous marketing that we have no choice but to start paying attention again.