{"id":861,"date":"2009-01-12T05:49:40","date_gmt":"2009-01-12T10:49:40","guid":{"rendered":"http:\/\/onthe8spot.com\/2009\/01\/12\/at-mcdonald%e2%80%99s-the-happiest-meal-is-hot-profits-nytimescom\/"},"modified":"2009-01-12T05:49:40","modified_gmt":"2009-01-12T10:49:40","slug":"at-mcdonalds-the-happiest-meal-is-hot-profits-nytimescom","status":"publish","type":"post","link":"http:\/\/onthe8spot.com\/index.php\/2009\/01\/12\/at-mcdonalds-the-happiest-meal-is-hot-profits-nytimescom\/","title":{"rendered":"At McDonald\u2019s, the Happiest Meal Is Hot Profits &#8211; NYTimes.com"},"content":{"rendered":"<div class=\"zemanta-img\" style=\"margin: 1em; float: right; display: block;\">\n<div>\n<dl class=\"wp-caption\" style=\"width: 212px;\">\n<dt class=\"wp-caption-dt\"><a href=\"http:\/\/commons.wikipedia.org\/wiki\/Image:Chicken_McNuggets.jpg\"><img loading=\"lazy\" decoding=\"async\" title=\"Photo of a 20-piece box of McDonald's Chicken ...\" src=\"http:\/\/upload.wikimedia.org\/wikipedia\/commons\/thumb\/f\/fa\/Chicken_McNuggets.jpg\/202px-Chicken_McNuggets.jpg\" alt=\"Photo of a 20-piece box of McDonald's Chicken ...\" width=\"202\" height=\"172\" \/><\/a><\/dt>\n<dd class=\"wp-caption-dd zemanta-img-attribution\" style=\"font-size: 0.8em;\">Image via <a href=\"http:\/\/commons.wikipedia.org\/wiki\/Image:Chicken_McNuggets.jpg\">Wikipedia<\/a><\/dd>\n<\/dl>\n<\/div>\n<\/div>\n<p>They still don&#8217;t do this here in the Philippines, except that we have lots of 24 hour <a class=\"zem_slink\" title=\"McDonald's\" rel=\"homepage\" href=\"http:\/\/www.mcdonalds.com\/\">McDonald&#8217;s<\/a> store here. Maybe in a year or two.  People mainly go to <a class=\"zem_slink\" title=\"Starbucks\" rel=\"homepage\" href=\"http:\/\/www.starbucks.com\">Starbucks<\/a> to be seen, and moves like improving the interior design and making it a hip again would do wonders. In the Philippines McDonald&#8217;s is being squeezed at both ends.  Local food Giant <a class=\"zem_slink\" title=\"Jollibee\" rel=\"wikipedia\" href=\"http:\/\/en.wikipedia.org\/wiki\/Jollibee\">Jollibee<\/a> has the lower end markets cornered whilst Starbucks has the middle to higher end markets for itself. McDonald&#8217;s here is finding it hard to find an image for itself. I think that their approach in the USA would also be a great fit for the Philippine market.<\/p>\n<blockquote><p>CHRIS WARD, 23, didn\u2019t go to McDonald\u2019s much because it wasn\u2019t open late enough for after-hours snacks.<br \/>\nCasey Fillian, 32, and her friend Carol Milano, 33, gave up their teenage McDonald\u2019s habit when they became more health-conscious adults.<br \/>\nAnd Russ Green, 47, wouldn\u2019t go to McDonald\u2019s because, among other things, he thought its food was unhealthy.<br \/>\nYet here all four of them are, lined up at McDonald\u2019s one recent morning, lured back by new menu items, longer hours and a sparkling new building that includes flat-screen televisions and video games for children.<br \/>\nMr. Ward says he\u2019s a regular again because his McDonald\u2019s is open until 1 a.m. Ms. Fillian and Ms. Milano, now moms, say they often bring their children to the playroom and feel no guilt serving them apple slices and white-meat <a class=\"zem_slink\" title=\"Chicken McNuggets\" rel=\"wikipedia\" href=\"http:\/\/en.wikipedia.org\/wiki\/Chicken_McNuggets\">Chicken McNuggets<\/a>. Mr. Green was drawn back in \u2014 grudgingly \u2014 because McDonald\u2019s lattes are cheaper and more convenient than those at Starbucks.<br \/>\n<a href=\"http:\/\/www.nytimes.com\/2009\/01\/11\/business\/11burger.html?_r=1&amp;hp=&amp;pagewanted=all\">At McDonald\u2019s, the Happiest Meal Is Hot Profits &#8211; NYTimes.com<\/a>.<\/p><\/blockquote>\n<h6 class=\"zemanta-related-title\" style=\"font-size: 1em;\">Related articles by Zemanta<\/h6>\n<ul class=\"zemanta-article-ul\">\n<li class=\"zemanta-article-ul-li\"><a href=\"http:\/\/wheresthesausage.typepad.com\/my_weblog\/2008\/10\/mickey-ds-makeover.html\">Mickey D&#8217;s makeover makes a million<\/a><\/li>\n<li class=\"zemanta-article-ul-li\"><a href=\"http:\/\/www.jossip.com\/mcdonalds-taking-the-coffee-fight-to-starbucks-home-turf-20081211\/\">McDonalds Taking the Coffee Fight to Starbucks&#8217; Home Turf<\/a><\/li>\n<li class=\"zemanta-article-ul-li\"><a href=\"http:\/\/myinvestingblog.com\/beware-of-this-fast-food-marketing-ploy\/\">Beware Of This Fast Food Marketing Ploy<\/a><\/li>\n<li class=\"zemanta-article-ul-li\"><a href=\"http:\/\/www.dvorak.org\/blog\/?p=33534\">Coffee Wars: Starbucks vs. McDonalds<\/a><\/li>\n<\/ul>\n<div class=\"zemanta-pixie\" style=\"margin-top: 10px; height: 15px;\"><a class=\"zemanta-pixie-a\" title=\"Zemified by Zemanta\" href=\"http:\/\/reblog.zemanta.com\/zemified\/6d3b3d75-e45e-4c72-af74-df89de8a454f\/\"><img data-recalc-dims=\"1\" decoding=\"async\" class=\"zemanta-pixie-img\" style=\"border: medium none; float: right;\" src=\"https:\/\/i0.wp.com\/img.zemanta.com\/reblog_e.png?w=525\" alt=\"Reblog this post [with Zemanta]\" \/><\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Image via Wikipedia They still don&#8217;t do this here in the Philippines, except that we have lots of 24 hour McDonald&#8217;s store here. Maybe in a year or two. People mainly go to Starbucks to be seen, and moves like improving the interior design and making it a hip again would do wonders. In the &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/onthe8spot.com\/index.php\/2009\/01\/12\/at-mcdonalds-the-happiest-meal-is-hot-profits-nytimescom\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;At McDonald\u2019s, the Happiest Meal Is Hot Profits &#8211; NYTimes.com&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[65],"tags":[324,911,1100,1335],"class_list":["post-861","post","type-post","status-publish","format-standard","hentry","category-philippines","tag-chicken-mcnuggets","tag-mcdonald","tag-philippines","tag-starbucks"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/posts\/861","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/comments?post=861"}],"version-history":[{"count":0,"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/posts\/861\/revisions"}],"wp:attachment":[{"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/media?parent=861"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/categories?post=861"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/tags?post=861"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}