{"id":4909,"date":"2011-10-01T20:33:11","date_gmt":"2011-10-02T01:33:11","guid":{"rendered":"http:\/\/onthe8spot.com\/?p=4909"},"modified":"2011-10-01T20:33:11","modified_gmt":"2011-10-02T01:33:11","slug":"rams-ten-principles-to-good-design","status":"publish","type":"post","link":"http:\/\/onthe8spot.com\/index.php\/2011\/10\/01\/rams-ten-principles-to-good-design\/","title":{"rendered":"Rams' ten principles to "good design""},"content":{"rendered":"

Rams’ ten principles to “good design”
\nGood design:[1]
\nIs innovative – The possibilities for innovation are not, by any means, exhausted. Technological development is always offering new opportunities for innovative design. But innovative design always develops in tandem with innovative technology, and can never be an end in itself.
\nMakes a product useful – A product is bought to be used. It has to satisfy certain criteria, not only functional, but also psychological and aesthetic. Good design emphasises the usefulness of a product whilst disregarding anything that could possibly detract from it.
\nIs aesthetic – The aesthetic quality of a product is integral to its usefulness because products are used every day and have an effect on people and their well-being. Only well-executed objects can be beautiful.
\nMakes a product understandable – It clarifies the product\u2019s structure. Better still, it can make the product clearly express its function by making use of the user’s intuition. At best, it is self-explanatory.
\nIs unobtrusive – Products fulfilling a purpose are like tools. They are neither decorative objects nor works of art. Their design should therefore be both neutral and restrained, to leave room for the user’s self-expression.
\nIs honest – It does not make a product more innovative, powerful or valuable than it really is. It does not attempt to manipulate the consumer with promises that cannot be kept.
\nIs long-lasting – It avoids being fashionable and therefore never appears antiquated. Unlike fashionable design, it lasts many years \u2013 even in today’s throwaway society.
\nIs thorough down to the last detail – Nothing must be arbitrary or left to chance. Care and accuracy in the design process show respect towards the consumer.
\nIs environmentally friendly – Design makes an important contribution to the preservation of the environment. It conserves resources and minimises physical and visual pollution throughout the lifecycle of the product.
\nIs as little design as possible – Less, but better \u2013 because it concentrates on the essential aspects, and the products are not burdened with non-essentials. Back to purity, back to simplicity.
\nvia Dieter Rams – Wikipedia, the free encyclopedia<\/a>.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

Rams’ ten principles to “good design” Good design:[1] Is innovative – The possibilities for innovation are not, by any means, exhausted. Technological development is always offering new opportunities for innovative design. But innovative design always develops in tandem with innovative technology, and can never be an end in itself. Makes a product useful – A … <\/p>\n

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