{"id":1656,"date":"2009-07-09T07:03:04","date_gmt":"2009-07-09T12:03:04","guid":{"rendered":"http:\/\/onthe8spot.com\/?p=1656"},"modified":"2009-07-09T07:03:04","modified_gmt":"2009-07-09T12:03:04","slug":"paradox-of-choice-experimentis-less-always-more-cognitive-daily","status":"publish","type":"post","link":"http:\/\/onthe8spot.com\/index.php\/2009\/07\/09\/paradox-of-choice-experimentis-less-always-more-cognitive-daily\/","title":{"rendered":"Paradox Of Choice Experiment::Is less always more? : Cognitive Daily"},"content":{"rendered":"<p>Such a simple but illuminating experiment, click through to find their results!<\/p>\n<blockquote><p>But is less always more? Most of the studies on number of choices have either given participants a very small or a very large number of options. Does this mean just one choice is the best? Or is there some larger number of choices that is optimal?<br \/>\nTo find out, Avni <a class=\"zem_slink\" title=\"Shah\" rel=\"wikipedia\" href=\"http:\/\/en.wikipedia.org\/wiki\/Shah\">Shah<\/a> and George <a class=\"zem_slink\" title=\"Wolford\" rel=\"wikipedia\" href=\"http:\/\/en.wikipedia.org\/wiki\/Wolford\">Wolford<\/a> set up a table in a busy corridor at <a class=\"zem_slink\" title=\"Dartmouth University\" rel=\"wikipedia\" href=\"http:\/\/en.wikipedia.org\/wiki\/Dartmouth_University\">Dartmouth University<\/a> and asked passersby to help their department select the best <a class=\"zem_slink\" title=\"Pen\" rel=\"wikipedia\" href=\"http:\/\/en.wikipedia.org\/wiki\/Pen\">pen<\/a> to order for its supply closet. They varied the number of pens sampled from 2 to 20. Each pen was similarly priced at around $2, and while each pen was different, all were &#8220;roller-ball&#8221; style pens with black <a class=\"zem_slink\" title=\"Ink\" rel=\"wikipedia\" href=\"http:\/\/en.wikipedia.org\/wiki\/Ink\">ink<\/a>.<br \/>\nvia <a href=\"http:\/\/scienceblogs.com\/cognitivedaily\/2009\/07\/is_less_always_more.php\">Is less always more? : Cognitive Daily<\/a>.<\/p><\/blockquote>\n<div class=\"zemanta-pixie\" style=\"margin-top: 10px; height: 15px;\"><a class=\"zemanta-pixie-a\" title=\"Reblog this post [with Zemanta]\" href=\"http:\/\/reblog.zemanta.com\/zemified\/7991b27f-6456-4c65-bbbb-be3d4eea23a0\/\"><img data-recalc-dims=\"1\" decoding=\"async\" class=\"zemanta-pixie-img\" style=\"border: medium none; float: right;\" src=\"https:\/\/i0.wp.com\/img.zemanta.com\/reblog_e.png?w=525\" alt=\"Reblog this post [with Zemanta]\" \/><\/a><span class=\"zem-script more-related pretty-attribution\"><script src=\"http:\/\/static.zemanta.com\/readside\/loader.js\" type=\"text\/javascript\"><\/script><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Such a simple but illuminating experiment, click through to find their results! But is less always more? Most of the studies on number of choices have either given participants a very small or a very large number of options. Does this mean just one choice is the best? Or is there some larger number of &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/onthe8spot.com\/index.php\/2009\/07\/09\/paradox-of-choice-experimentis-less-always-more-cognitive-daily\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Paradox Of Choice Experiment::Is less always more? : Cognitive Daily&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[30,79],"tags":[137,185,276,376,416,849,1279,1518],"class_list":["post-1656","post","type-post","status-publish","format-standard","hentry","category-experiment-of-the-day","category-reposts","tag-advertising","tag-arts","tag-business","tag-consumer-goods-and-services","tag-dartmouth-university","tag-london","tag-shopping","tag-wolford"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/posts\/1656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/comments?post=1656"}],"version-history":[{"count":0,"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/posts\/1656\/revisions"}],"wp:attachment":[{"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/media?parent=1656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/categories?post=1656"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/onthe8spot.com\/index.php\/wp-json\/wp\/v2\/tags?post=1656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}