2. Start tracking how many people you help, even in a very small way.
The most successful people I know – both financially and in other ways – are shockingly helpful. They’re incredibly good at understanding other people and helping them achieve their goals. They know their success is ultimately based on the success of the people around them.
So they work hard to make other people successful: their employees, their customers, their vendors and suppliers… because they know, if they can do that, then their own success will surely follow.
And they will have built a business – or a career – they can be truly proud of.
3. Stop thinking about making a million dollars and start thinking about serving a million people.
When you only have a few customers and your goal is to make a lot of money, you’re incented to find ways to wring every last dollar out of those customers.
But when you find a way to serve a million people, many other benefits follow. The effect of word of mouth is greatly magnified. The feedback you receive is exponentially greater – and so are your opportunities to improve your products and services. You get to hire more employees and benefit from their experience, their skills, and their overall awesomeness.
And, in time, your business becomes something you never dreamed of – because your customers and your employees have taken you to places you couldn’t even imagine.
Serve a million people – and serve them incredibly well – and the money will follow.